We are delighted to be with an international B2B business that sells its products worldwide. Because the company invented, designed and patented its products, they have become a market leader in this competitive space. They are currently looking for a Senior Digital Marketing Executive on a 12-month maternity contract to lead and steer the marketing of the business to the next level.This is a fantastic opportunity to head up the company''s marketing vision and take the lead on the marketing strategy for this year and beyond. The post holder will have the opportunity to lead marketing strategies, drive campaigns and become a key contributor to the company''s success. This is a standalone role, so whilst there will be support within the business, someone with a real vision of levelling up the current marketing function is needed. The company also films and produces its own podcast, where the post holder will be involved, so previous experience of editing videos/podcast via Riverside or a similar application would be advantageous.As well as implementing a marketing strategy, general marketing duties will also be required, such as designing and distributing monthly email campaigns ensuring high engagement rates, leading the creation of all company social media content, making sure it aligns with the overall tone of voice and enhancing brand awareness. The optimisation of all content and digital marketing efforts through SEO is paramount and Google and Facebook ad campaign experie