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Permanent

Media Planning Director

City of London
money-bag Negotiable
BC024F9D9D28CF35663DE95D408800DC
Posted 2 weeks ago

Job DescriptionWe are seeking a talented and driven Media Planning Director to join our dynamic OpenDoor Strategy Planning team. In this role, you will play a pivotal role in crafting communications plans that inspire and deliver results for our clients in the ever-evolving entertainment landscape. You will be the voice of the consumer, translating insights into actionable strategies that drive business growth. You will be responsible for developing comprehensive customer journeys, uncovering compelling brand narratives, and building the blueprint for effective media plan development.Skills and Experience:Experienced media professional or connections planning and an advanced understanding of media channels, channel ecosystems and planning best practices.Have an advanced understanding of the Purchase Journey thinking and planning philosophy across all client work. Including being an expert in a broad set of internal tools, as well as external tools to build a deep understanding of the consumer, the client’s business and its specific opportunities.Have an expert overview of the media market landscape (across EU), trends and start to build media owner relationships.A deep understanding of consumer behavior within media, particularly channels relevant to entertainment marketing.A knack for simplifying the complex, translating data and insights into clear, compelling written narratives.Excellent written and verbal communication skills - you can clearly articulate your ideas and influence decisions.A passion for innovation and challenging the status quo with a positive, constructive approach.Depth of knowledge of both digital and traditional media channels and how to effectively deploy them across a campaign.

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