Marketing and Communications Lead
We are recruiting for a Marketing and Communications Lead for a permanent role based in London. This is a Hybrid role, working 3 days in office, 2 from home. For this role the successful candidate must be able to speak fluent German and fluent English. Role Purpose To drive, manage and implement regional marketing and communication strategy. Co-ordinate promotional activity throughout the Germany and Out of Germany regions, to support business growth. To manage multiple, integrated promotional campaigns from brief through to delivery and post campaign review. To maintain blog, website and social media accounts. To provide relevant communications support to teams and departments across the organisation. Duties and Responsibilities Managing and co-ordinating campaign activities and project manage above and below the line marketing activity to achieve objectives/targets. Take ownership of the marketing calendar and budget allocation. Develop the initial campaign strategies and timing and activity plans for key campaigns throughout the year. Define, track and report on key KPIs (campaign performance, lead conversion, ROI, cost per lead) and present insights with recommendations for optimisation. Manage the implementation, communication, tracking and measurement of campaigns to ensure all activity is delivered on time and within budget. Make autonomous decisions on campaign adaptation and content planning based on market insight and performance. Work with key stakeholders to im
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