Paid Social Executive Hybrid (Office-based with flexibility) £35,000 Full-time PermanentWe''re partnering with one of the UK''s most established and trusted ecommerce brands in the gardening space to recruit a Paid Social Executive. With over 20 years of online retail success, the business is entering an exciting phase of growth and brand transformation across its portfolio.This is a newly created role due to internal expansion of their paid media function - offering a fantastic opportunity for a performance-driven marketer to make real impact within a growing in-house team.The RoleReporting into the Paid Media Manager, you''ll play a key role in executing and optimising multi-channel paid social campaigns, with a strong focus on Meta Ads. You''ll be instrumental in driving product visibility, customer acquisition and revenue growth across two ecommerce brands.Key ResponsibilitiesCampaign ManagementExecute and optimise paid social campaigns, primarily across Meta AdsBuild and refine audience targeting and bidding strategiesConduct ongoing A/B testing across creative, copy and audiencesStay ahead of platform updates and industry best practicePerformance and ReportingAnalyse campaign performance and deliver actionable insights to improve ROASUtilise tools including Meta Ads Manager, GA4, Looker Studio and third-party attribution platformsReport on key KPIs and support data-driven decision makingCross-Functional CollaborationPartner with ecommerce and marketing teams to align pa