Senior Marketing Executive - Demand Generation 38,000 - 40,000MoorgateHybrid role - 1 day a week at home A growing education consultancy near Moorgate is seeking a Senior Marketing Executive to lead demand generation strategies that raise brand awareness, engage target audiences, and convert interest into qualified leads. In this role, you''ll own multi-channel inbound campaigns and play a key part in driving growth across both UK and international markets.The role:Plan and execute demand generation campaigns across multiple channels (SEO, paid search, social media, retargeting, email, and nurture journeys in HubSpot).Develop and optimise marketing assets and touchpoints including content (blogs, guides, webinars, videos), WordPress landing pages, and targeted email campaigns to drive engagement and conversion.Analyse and report on campaign performance using analytics tools, tracking pipeline impact, ROI, and insights to refine strategies.Collaborate cross-functionally with sales and content teams to align goals, ensure smooth lead handover, and fuel demand with the right assets.Innovate and experiment with new platforms, tools, and approaches to accelerate pipeline growth. The ideal Senior Marketing Executive :Degree/CIM in Marketing desirable, with 3+ years'' demand generation or performance marketing experience.Skilled in marketing automation (HubSpot preferred), SEO/SEM, paid media, and multi-channel campaigns.Data-driven with strong analytical, communication, and copywri