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Permanent

Senior Manager, Data Analysis

City of Westminster
money-bag Negotiable
9F87CD2C259895B111A58BC4142BCE16
Posted 1 week ago

Short title

Build creative social media conceptsYour application

Ready to turn your expertise into impact?If you’re looking to lead with data, guide high-level strategy, and help shape a future where insights drive everything—we’d love to hear from you.

Apply now and let’s build smarter campaigns, together.Introduction

We are seeking a

Senior Data Analyst

who goes beyond reporting and designing metrics, engineering insights, and building proprietary models. If you are passionate about data exploration, modeling, and social intelligence, we would love to hear from you.Your tasks

You lead performance analysis across social, influencer, and paid media, delivering strategic recommendationsYou oversee social listening, competitor benchmarking, and market analysis to refine insightsYou apply data science methods and collaborate across teams to develop predictive models and data-driven product narrativesYou analyze social API data and build benchmarks across platforms, countries, content types, and creator tiers to deliver actionable insights and contextual intelligenceYou design and refine the Social Media Value (SMV) metric, integrating multiple data sources into one monetary valueYou mentor junior analysts, promoting analytical rigor, creativity, and strategic thinkingYour skills

You have 4-6 years of experience as a Data Analyst or hybrid Analyst/Scientist in digital strategy, social tech, marketing analytics, or agency settingsYou possess expert knowledge in social analytics, data visualization, and forecasting tools like GWI, Pulsar, and Looker StudioYou are capable of designing scoring models, developing KPIs, and generating predictive insights, while translating technical results into strategic value for global clientsYou understand social media platform (TikTok, Instagram, YouTube) dynamics and influencer/creator marketing metrics deeplyYou are skilled at working with unstructured API data, turning it into scalable, insightful frameworksYou demonstrate strong leadership and mentorship skills and you’re fluent in English, any additional language is a plus

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