Marketing Executive 38,000 - 40,000Moorgate9am-5.30pm Hybrid role - 1 day a week at home A well-established, growing education consultancy firm requires a Marketing Executive to join their team based near Moorgate. The role covers both B2B and B2C marketing, with a strong focus on creating, executing, and optimising campaigns for lead generation. The position is highly collaborative, working cross-functionally with teams, including international teams, to drive business growth and campaign success.The role:Support digital marketing campaigns across all channels, following direction from senior marketing leadersBuild and manage automated workflows in HubSpot to support campaignsCollaborate with internal teams to align data and contentSource or suggest ideas for campaign assets from content creators or external partnersAssist with web content, landing pages, social media, SEO, AdWords, and retargetingSet up, run, and monitor email campaignsTrack and report campaign performance, using data to optimise resultsIdentify and resolve marketing issues proactivelyStay current on marketing tech and best practicesThe ideal candidate:3+ years of hands-on experience in marketing, CRM, and marketing automation using HubSpot (Pardot, Marketo, or Salesforce also considered)Strong technical acumen with a solid understanding of data processes and governanceDeep understanding of both digital and traditional marketing channelsExperience in the Education sector or Recruitment is highly desirableH