Are you a passionate and experienced Social Media Specialist looking to make a real impact within a well-established and loved B2C brand? This leading lifestyle brand, is seeking a creative and results-driven individual to join their dynamic marketing team in Nottingham. This is a fantastic opportunity to take ownership of the brand''s social media presence, foster a vibrant online community, and drive brand engagement to new heights. If you live and breathe social media, have a knack for crafting compelling brand narratives, and possess a strong understanding of the B2C landscape, we want to hear from you! Key Responsibilities: Develop and execute innovative social media strategies across all key platforms (e.g., Instagram, Facebook, TikTok, X, Pinterest) in line with brand objectives and marketing campaigns. Create engaging, high-quality, and original content (written, visual, video) that resonates with the target audience and drives interaction. Manage the day-to-day running of social media channels, including content scheduling, community management, and responding to comments and messages in a timely and on-brand manner. Monitor social media trends, identify new opportunities, and stay ahead of the curve with emerging platforms and best practices. Track, analyse, and report on key social media metrics, providing insights and recommendations for continuous improvement. Collaborate closely with the wider marketing team to ensure social media activity is integrated with