Product and Marketing Manager
We are working with an exciting, purpose driven consumer finance business who are looking to hire a Product and Marketing Manager into their team in London. This role is being recruited on a 12 month fixed term contract basis. Client DetailsThe client are an innovative, purpose led financial services firm who are looking to hire a Product and Marketing Manager into their team in London.This role will provide an amazing opportunity to join a team where you will lead the product and proposition marketing strategy for their high growth products. You will use behavioural insight, data and storytelling to support customer confidence in electric cars. of interventions - spanning content, communications, digital journeys and tools - ensuring activity is focused on what makes the greatest difference to customersDescriptionKey responsibilities of the Product and Marketing Manager role: ResponsibilitiesNEWOwn the end-to-end marketing and go-to-market strategy for the transition to electric, working with channel owners and our in-house creative studio on implementation.Developing positioning and messaging that clearly explains proposition benefits, trade-offs and considerations.Designing and owning channel strategies that support confidence across the customer lifecycle.Owning and prioritising a backlog of squad initiatives, spanning content, journeys, digital tools and communications.Ensure these align with strategic goals and customer needs Defining and tracking success measures, usin
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