CRM Manager
Brighton andamp; Hove - Hybrid (3 days onsite)Up to £50,000 DOE A CRM Manager is required to join a highly regarded organisation to take ownership of a modern marketing technology stack and play a key role in enabling personalised, insight-led marketing activity across a global brand. You''ll be the technical specialist supporting the Marketing Communications team, ensuring platforms, data flows, and integrations run smoothly and deliver maximum value. For this CRM Manager role, you''ll manage the configuration and optimisation of core Marketing Automation tools, help shape customer data strategy, and support the delivery of targeted campaigns using technology such as MS Dynamics Customer Insights, analytics platforms, and integrated marketing systems. You''ll work closely with marketing, digital, and data teams to improve segmentation, reporting, and automation, making sure the business can execute high-quality, measurable campaigns. Responsibilities: Owning and refining the organisation''s marketing technology platforms to support campaign and insight needs. Managing integrations, data pipelines, and connectivity across systems to ensure reliable and accurate information flow. Collaborating with marketing and data teams to build advanced segmentation, customer insights, and reporting dashboards. Supporting tracking, analytics, and attribution processes to enhance campaign performance measurement. Identifying opportunities to introduce new automation or AI-driven improvemen
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