Mobile Marketing Manager
I am looking for an experienced mobile marketing expert with a proven track record of managing high-performance app campaigns, to join a leading iGaming brand as a Mobile Marketing Manager and join their growing team to help them drive next-level growth. In this role, you''ll collaborate with talented teams across multiple markets to deliver impactful mobile campaigns that drive measurable business growth. Reporting to the Head of Mobile, you will take ownership of campaign performance, lead strategic partnerships, and bring fresh thinking to engagement, activation, and user lifetime value. Key Responsibilities:Plan, optimise, and report on mobile campaigns across channels including App-to-app Display, Mobile DSPs, Apple Search Ads, UAC, and Meta App Campaigns.Deliver high-performing monthly, quarterly, and annual strategies.Monitor KPIs including growth, conversion, CPA, and LTV - ensuring each market hits its performance goals.Lead data-driven insights and communicate results to senior stakeholders across multiple geographies.Build and refine mobile strategies covering fraud prevention, creative optimisation, and conversion rate improvements.Identify and test new channels to scale performance and diversify our marketing mix.Drive automation, efficiency, and innovation in campaign management and reporting.Collaborate with analytics teams to enhance tracking, measurement, and cost efficiency.Develop creative testing frameworks and contribute to the continuous evolution of mob
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