Our client is a market-leading European manufacturer of innovative commercial washroom solutions, trusted across hospitals, airports, stadiums, universities, offices, and other high-profile public environments. With a heritage spanning more than 90 years, the client is internationally recognised for sustainability, innovation, and design excellence. Their solutions help reduce water consumption by up to 90%, improve hygiene standards, and support environmentally responsible building design across global markets. As part of continued UK investment and ambitious growth plans, our client is now seeking a driven and commercially focused Area Sales Manager to join their expanding sales team. The Opportunity This is a high-impact field sales role focused on specification-led business development across the East Anglia region. You will be responsible for influencing key decision-makers at the earliest stages of the project cycle, securing product specifications, and developing long-term commercial relationships across the construction and building services sectors. The successful candidate will play a key role in changing specification behaviour within the market and positioning the client as the preferred choice for commercial washroom solutions. Key Responsibilities Drive regional sales growth in line with company objectives Secure specifications with architects, consultants, designers, and specifiers Influence stakeholders and challenge incumbent product choices Develop strong