Senior Marketing ManagerCentral London - Up to 70k + BenefitsHospitality IndustryZachary Daniels are very pleased to be representing this incredible international Restaurant Group in the market. They''re looking for a Senior Marketing Manager to join our London-based team, reporting into the Head of Marketing. This is a pivotal role within the business, responsible for leading one of this group''s core restaurant marketing streams across multiple sites and brands.You''ll own the end-to-end marketing strategy and execution for your channel-driving commercial performance, brand strength, and guest engagement across a diverse and growing portfolio.Working closely with senior leaders across Marketing, Digital, Social and Restaurant Operations, you''ll play a key role in shaping their wider marketing direction while delivering high-impact, integrated campaigns.Key Areas of Focus:Brand and StrategyOwn and evolve channel strategy, translating commercial goals into insight-led plansEnsure consistent, compelling brand execution across all touchpointsSupport menu launches, pricing and value positioningCampaigns and DeliveryLead integrated, multi-channel campaigns end-to-endManage the marketing calendar and align with wider business activityPartner with Operations, Digital and CRM to ensure effective executionChannels, CRM and PerformanceOwn channel performance across all owned platformsWork with CRM/data teams on segmentation and personalisationSet KPIs, analyse results and optimise fu