Overview

Digital Performance Director - Iconic UK RetailerLocation: London (Hybrid Working)Salary: Up to £125,000Closing Date: 30 September 2025Guava Talent Partners is proud to be working with an iconic and beloved UK retail brand on a pivotal leadership appointment. Our client is undergoing a significant digital transformation, and they are seeking an ambitious and forward-thinking Digital Marketing Director to lead their next phase of e-commerce growth.This is a unique opportunity for an individual with a fresh perspective to shape the digital strategy and customer experience for a household name. You will be responsible for defining, developing, and executing a holistic digital marketing plan that not only drives commercial performance but also reinvents how the brand connects with its audience in the digital age.Key Responsibilities

Lead and mentor a high-performing digital marketing team, fostering a culture of innovation, collaboration, and continuous improvement.Develop and implement the overarching digital marketing strategy, covering all online channels including SEO, PPC, social media, email marketing, content, and affiliates.Drive measurable e-commerce growth by optimising customer acquisition, conversion, and retention across all digital touchpoints.Manage the digital marketing budget effectively, ensuring a strong return on investment (ROI) across all campaigns and channels.Leverage data and analytics to inform strategic decisions, identify new opportunities, and personalise the customer journey.Champion digital innovation and consumer insights to ensure the brand remains at the forefront of the retail market.Collaborate closely with internal stakeholders across brand, commercial, and product teams to ensure a consistent and cohesive brand experience.Candidate Profile

We are looking for a proven Digital Marketing Director with significant experience in the retail or consumer e-commerce space. The ideal candidate will be a strategic leader who is not afraid to challenge the status quo and introduce fresh thinking.Extensive experience in a senior digital marketing leadership role within a fast-paced retail or e-commerce environment.A strong commercial mindset with a track record of delivering significant e-commerce revenue growth.Deep expertise across the full digital marketing mix, with a particular focus on performance marketing and data analytics.Exceptional leadership and team-building skills, with a passion for developing talent.Excellent communication and stakeholder management abilities, capable of influencing at all levels.A strong alignment with Guava''s values of inclusivity and looking beyond the perfect CV to find strategic, high-potential leaders.How to Apply

If you are a visionary digital leader looking for a role that will allow you to make a profound impact on an iconic brand, we would love to hear from you.Please submit your CV and a brief covering letter outlining your relevant experience by the closing date of

Tuesday, 30th September 2025 , to apply for this exceptional opportunity.Job Details

Seniority level: DirectorEmployment type: Full-timeJob function: Marketing and SalesIndustries: Staffing and Recruiting

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