Job Title: Senior Brand and Digital Marketing Manager Location: Birmingham - on-site 5 days a weekSalary: £65,000 - £75,000 Lead the Marketing and Brand Evolution of a Retail Icon This retail business is entering a bold new chapter. With nearly four decades of heritage and a refreshed leadership team, we''re investing heavily in digital transformation, infrastructure, and expansion into new markets including trade, hospitality, and developers. We''re now seeking a commercially savvy senior marketer with a strong brand instinct to lead our marketing strategy, elevate our customer proposition, and drive growth across our e-commerce platform and flagship flagship showroom.Your Mission As Senior Brand and Digital Marketing Manager, you''ll own and execute a holistic, multi-channel marketing strategy that blends brand building with performance marketing. This is a senior generalist role for someone comfortable working both strategically and tactically - from sharpening our brand narrative to optimising conversion metrics. You''ll lead a small, agile team and work closely with the CEO and wider board, driving this businesses evolution from a regional D2C player into a nationally respected omni-channel brand.Key ResponsibilitiesStrategic Brand and Marketing Leadership - Build and lead an integrated brand and marketing roadmap aligned to our 3-year business transformation plan. - Reposition the brand to support our expansion into trade, and B2B sectors including hospitality and devel