Digital Media Planning Lead

Tribal Tech - The Digital, Data and AI Specialists provided pay range
This range is provided by Tribal Tech - The Digital, Data and AI Specialists. Direct message the job poster from Tribal Tech - The Digital, Data and AI SpecialistsRecruiting for Paid Media, Organic, and Data candidates in London and ManchesterJob Title:
Digital Account Director Performance MarketingJob Type:
Full-TimeReports To:
Head of DigitalWere a performance-driven digital agency helping top retail and ecommerce brands scale profitably through paid social, paid search, and data-led strategy. With a deep focus on measurable growth, we specialize in turning media budgets into revenue and customer lifetime value.As Digital Account Director Performance Marketing, youll lead client relationships and strategic planning for paid media campaigns, with a core focus on paid social (Meta, TikTok, Pinterest) and PPC (Google Ads, Shopping, YouTube). Youll own client success, manage cross-functional teams, and ensure all strategies are aligned with business objectives and performance KPIs.Serve as the senior client lead across a portfolio of performance marketing accounts.Oversee strategy, planning, and execution of paid social and PPC campaigns across platforms like Meta, Google, TikTok, and more.Translate client business goals into performance-driven media strategies (e.g., Lead campaign performance analysis and present insights, recommendations, and optimizations.Collaborate with media buyers, creatives, and analysts to ensure campaigns meet or exceed performance targets.Guide budget planning, pacing, and forecast modeling across accounts.Identify growth opportunities and upsell relevant services based on client needs and goals.Support the professional development of Account Managers/Strategists reporting to you.5+ years of experience in digital marketing, with at least 3 years focused on performance marketing (paid social and PPC).- Agency experience working with ecommerce or DTC brands.- Strong grasp of key performance metrics (ROAS, CPA, AOV, LTV) and ability to translate data into strategy.- Experience managing multiple accounts and leading cross-functional teams.- Proficiency with analytics and reporting tools like GA4, Looker Studio, Excel/Sheets.
Understanding of creative testing methodologies and landing page CRO.Competitive salary + performance-based bonusesFlexible, remote-friendly work environmentAccess to innovative brands and exciting growth campaignsClear career progression and professional development supportHealth, dental, and vision insuranceEmployment type
Full-time
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