Overview

This role is for a Digital Marketing Manager with experience in the Automotive sector (or related consumer goods). You will create and execute digital marketing campaigns for one of the fastest growing automotive export businesses, at a key moment in the sector''s transformation to hybrid driving. The company has seen recent growth, and you will help launch 20 new car models over the next 12 months, delivering engaging, brand-consistent campaigns that are measurable in impact. The role focuses on delivering social media, email and SEO campaigns to increase brand visibility and generate sales leads.DUTIES

Develop and execute digital marketing plansManage digital advertising and lead generation campaigns (including paid search, display, social media, affiliates, automotive publishers and retargeting)Drive website engagement and lead SEO/SEM strategy and executionOversee website content, performance, UX, and analytics (working with web developers and creative teams)Collaborate with PR, retailer and creative teams to deliver engaging campaignsUndertake email marketing initiativesConduct social media influencer marketingUse Google Analytics, Meta Ads Manager, and GA4 to track successManage a digital budgetRequirements

Degree5+ years of digital marketing experienceExperience within automotive (or related consumer goods)Experience in SEO, PPC, Social, Programmatic, EmailExperience managing website platforms (e.g., WordPress, Drupal) and analytics tools (e.g., GA4)Experience with social media platforms (Meta, TikTok, LinkedIn, YouTube) and ad manager platformsDetails

Salary:

£60,000 - £70,000 + outstanding benefitsLocation:

West LondonLanguage:

English. Fluent Mandarin is usefulWork style:

Office basedSeniority level

Mid-Senior levelEmployment type

Full-timeJob function

MarketingIndustries

Marketing Services

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