Staff Data Scientist - Marketing Measurement
STAFF DATA SCIENTIST - MARKETING MEASUREMENT£95,000 - £113,000 + BONUS + EQUITY LONDONTHE COMPANYThis is an exciting opportunity to join a well-known consumer tech marketplace operating at global scale. The business has built a highly engaged community and is investing heavily in data and advanced analytics to drive smarter marketing decisions and sustainable growth.With marketing playing a critical role in their growth strategy, the company is expanding its marketing analytics capability and investing in sophisticated measurement frameworks to better understand performance across digital channels.THE ROLEAs a Staff Data Scientist within the marketing analytics team, you will play a key role in developing advanced measurement capabilities to support paid marketing investment and long-term growth strategy.More specifically, you will:Own and develop attribution modelling frameworks to measure marketing effectiveness across paid channelsBuild and maintain analytics models to understand customer lifetime value and acquisition performanceDevelop advanced measurement approaches including incrementality testing and experimentationPartner with marketing stakeholders to evaluate campaign performance across multiple digital channelsBuild scalable Python-based analytics models and measurement frameworksDeliver insights that shape marketing strategy and future investment decisionsAct as a key analytical voice across marketing leadership and wider stakeholdersSupport reporting and perform
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