Job Title: Head of Brand and Marketing Salary: £60,000 £70,000 per annum Contract: Full-time, Permanent Location: Hybrid London office 2 days/week Closing date: Thursday 10th July 2025 Benefits: 6% pension, health and wellbeing support, work-life balance and cycle to work scheme We have a rare opportunity for a Head of Brand and Marketing to join Barnardo s, reporting to the Director of Fundraising and Marketing. This is an excellent opportunity to lead a high-performing team and shape the public face of one of the UK s most respected children s charities. You ll drive forward the brand strategy, lead integrated campaigns and ensure reach to diverse communities across the UK. As part of this exciting role, you will lead a team of brand, marketing, integration, and creative specialists. You ll be responsible for embedding the charity s brand across all touchpoints, delivering impactful campaigns, and managing the paid media strategy. You ll also oversee audience insight and segmentation, support Children s Services marketing, and ensure creative output is innovative, inclusive, and effective. To be successful as the Head of Brand and Marketing, you will need:Substantial experience leading brand and marketing strategy in the commercial sector or within a large chargeProven ability to manage high-performing teams and complex projectStrong understanding of audience insight, paid media, and creative developmentAn understanding of the importance of collaboration between marketin