Search Marketing Manager - £40k DOE + Excellent BenefitsLocation: On-site (with free parking)Sector: B2BAre you a results-driven PPC specialist ready to take complete ownership of a high-performing paid search function? I''m partnering with a well-established organisation that''s experiencing exciting digital growth across both B2B and B2C markets. They''re now looking for a PPC Manager who can bring fresh ideas, strong analytical ability, and creative flair to help elevate their performance marketing strategy.The Role: What You''ll Be Doing• Developing, managing, and optimising PPC campaigns across multiple platforms• Conducting keyword research, audience segmentation, and competitor analysis• Monitoring daily performance and adjusting bids, budgets, and targeting to maximise ROI• Writing compelling ad copy and testing variations• Building scalable campaign structures and improving efficiencies over time• Tracking and reporting on key metrics including CPA, ROAS, CTR, and conversions• Collaborating with content, design, and marketing teams• Implementing A/B tests across ads and landing pages• Staying updated with PPC trends and platform changes• Managing monthly budgets and forecasting performance• Ensuring accurate tracking via Google Analytics, Tag Manager, and pixelsMy client is looking for • 4+ years managing paid search campaigns• Proven PPC success and strong platform understanding• Confident with analytics tools such as Google Analytics or Looker Studio• Strong numeri