We are looking for an experienced Senior Product Manager CRM to lead the development and evolution of a global Salesforce CRM platform. This role is central to delivering a seamless customer journey across marketing, admissions and digital engagement channels. Reporting into a senior commercial leader, you will own the CRM product vision and roadmap, working closely with IT, regional teams and key stakeholders to ensure the platform drives performance, insight and growth. You will be leading an established team therefore will need proven leadership experience Key Responsibilities Lead the CRM product strategy, roadmap and continuous improvement plan Manage global rollouts, new releases, integrations and platform optimisation Build a single customer view through strong data integrity and governance Deliver advanced dashboards, reporting and conversion performance tracking Partner with marketing automation and digital teams to enhance engagement Manage external vendors, budgets and business case delivery Coach and develop a CRM product team and support regional adoption About You Significant experience in CRM product management and Salesforce delivery Strong understanding of customer engagement, marketing automation and analytics Proven track record delivering large scale, multi region CRM programmes Confident communicator with excellent stakeholder and change management skills Data driven, strategic and focused on measurable ROI and outcomes If you'