Are you a performance-driven digital marketing leader with deep expertise in search and paid media ? Do you thrive in fast-paced environments and love driving measurable growth? We’re looking for an

Interim Head of Global Acquisition

(9 month fixed term contract) to take the reins while our current leader is on maternity leave. This role will oversee all paid acquisition efforts, including PPC (Google Ads) and Social Media (Mainly LinkedIn), ensuring the team continues to execute high-performing campaigns that drive pipeline and revenue growth.

The ideal candidate has a strong background in paid digital media, data-driven decision-making, and cross-functional collaboration.

This is a unique opportunity to shape a high-performing acquisition strategy that fuels our pipeline and revenue across global markets.What You’ll Be Leading

1. Acquisition Strategy and Leadership

Own and execute a

high-impact global acquisition strategy , focusing on

PPC (Google Ads, LinkedIn, etc.)

and paid social.

Lead a talented team of PPC and social media specialists (1 PPC Manager, 1 PPC Contractor, 1 Social Media Manager, 2 Social Media Seniors, 1 Social Media Contractor).

Oversee

budget allocation

and performance forecasting to ensure efficient investment across AMERS, UK, DACH, SE, and APAC.

2. PPC and Paid Media Growth

Drive a

high-performing PPC strategy

that fuels lead generation and pipeline acceleration.

Continuously optimize

keywords, ad copy, bidding strategies, and audience targeting

to maximize ROI.

Ensure seamless

alignment between PPC and overall business goals

to maintain and elevate performance.

3. Social Media Performance (LinkedIn-Focused)

Own the paid social strategy, with a

strong emphasis on LinkedIn Ads , ensuring campaigns drive

engagement, lead generation, and brand awareness .

Implement a

full-funnel approach (TOFU, MOFU, BOFU)

to maximize conversion impact.

Work closely with

Sales, Demand Generation, and Field Marketing

to align efforts for maximum impact.

Lead and optimize the

Employee Advocacy Program , providing best practices, templates, and performance benchmarks to enhance organic reach.

Stay ahead of

LinkedIn best practices, audience segmentation, and ad format innovations

to keep our strategy cutting-edge.

4. Performance Monitoring and Optimization

Drive a

data-driven approach

to campaign performance, continuously identifying optimization opportunities.

Oversee

Dreamdata, Power BI, and Looker Studio reporting

to track performance against goals.

Improve

ROI measurement and attribution , incorporating

First and Last Touch tracking

for LinkedIn.

Maintain

weekly and monthly reports , ensuring transparency on H2 goals and budget performance.

5. Team Leadership and Cross-Functional Collaboration

Mentor and coach the PPC and Social Media teams, fostering professional growth and strategic thinking.

Drive collaboration across

Field Marketing, Product Marketing, and external partners

(LinkedIn reps, agencies).

Optimize campaign execution processes, audience retargeting, and lead follow-up workflows

for efficiency and impact.

Who You Are

Paid Digital Marketing Expert

– You bring deep expertise in

Google Ads, LinkedIn Ads, and performance marketing

with a track record of driving growth.B2B Growth Strategist

– You understand

long sales cycles, lead nurturing, and pipeline generation

in a B2B environment.Proven Leader

– You’ve led and developed teams, managing both in-house specialists and external contractors.Data-Driven Decision Maker

– You leverage

Looker Studio, Power BI, Dreamdata, SFDC, and Google Analytics

to measure, optimize, and scale performance.Strategic and Hands-On

– You can develop

high-level growth strategies

and

dive into execution details

when needed.Collaborative and Agile

– You thrive in cross-functional environments, aligning with

Sales, Product Marketing, and Field Marketing

to drive results.This is an exciting opportunity to step into a high-impact leadership role and drive

global acquisition success . If you’re ready to make an immediate difference, apply now!#LI-DF1

#J-18808-Ljbffr