Customer Marketing Manager - Tech / Saas

We are working with an SME FinTech firm who are seeking a Customer Marketing Manager to oversee and execute marketing initiatives that enhance customer engagement and drive retention. This permanent role offers an excellent opportunity to shape impactful campaigns within a collaborative marketing team.
Client Details
This opportunity is with a medium-sized organisation operating within the FinTech industry. Known for its innovative approach, the company focuses on delivering high-quality solutions and fostering long-term client relationships.
Description
Responsibilities for the Customer Marketing Manager - Tech / Saas Role will include:
- Develop and implement customer marketing strategies to drive engagement and retention.
- Collaborate with internal teams to create targeted campaigns and customer-focused content.
- Analyse customer data to identify trends and opportunities for tailored marketing efforts.
- Manage customer communication channels, ensuring consistency and relevance.
- Monitor and report on the performance of marketing activities, providing actionable insights.
- Work closely with the sales team to align customer marketing initiatives with business objectives.
- Organise and manage customer events, webinars, and workshops to strengthen relationships.
- Stay updated with industry trends and apply best practices to enhance marketing efforts.
Profile
For the Customer Marketing Manager - Tech / Saas role, applicants should have:
- 3+ years experience in customer marketing, ABM marketing, or a related field within a B2B marketing environment.
- Prior experience within a Tech / Saas organization is highly desirable.
- Strong analytical skills with the ability to interpret customer data effectively.
- Exceptional communication and collaboration skills to work across departments.
- Proficiency in marketing tools and platforms to execute campaigns efficiently.
- A results-driven mindset with a focus on achieving measurable outcomes.
- A creative approach to problem-solving and campaign development.
- Knowledge of emerging trends in technology & telecoms marketing.
Job Offer
On offer for the Customer Marketing Manager - Tech / Saas role:
- Competitive salary range up to -55,000
- Remote working option, or hybrid working from a Leeds based office.
- Permanent position offering job security and career growth opportunities.
- Inclusive and supportive company culture within the marketing department.
- Opportunities to work on cutting-edge projects in the technology & telecoms sector.
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